Meet the first-ever eye cream that truly does it all: Bright-Eyed 100% Mineral Eye Cream SPF 40. Keep reading to find out everything there is to know about this one-of-a-kind, 100% mineral eye cream with SPF.
The Bright-Eyed breakdown…
Put simply, Bright-Eyed is an instantly illuminating eye cream that helps protect from UV rays. Its SPF actives are 100% non-nano zinc oxide, so it’s perfect for daily use on and around the sensitive eye area. The illuminating pink tint is super blendable, and it also helps to instantly brighten things like dark circles.
The backstory & what makes it so super…
The main reason why Bright-Eyed is entering the Supergoop! family is because your eyes need SPF too. By now we should all know that 90 percent of the signs of aging come from the sun, and your eyes are no exception to this statistic (hello, crow’s feet!). Plus, the skin around your eyes is the thinnest layer of skin on your entire body, meaning it’s even more prone to damage from things like UV rays and blue light.

So, that’s why we created Bright-Eyed! And here’s what makes it super… 1) It uses 100% mineral non-nano SPF actives that are protective yet gentle enough to use around your sensitive eye area. 2) It provides instant illumination, thanks to a blend of ingredients that help to immediately brighten the eye area. 3) Last but not least, we made sure that Bright-Eyed plays well with your eye makeup — its smooth texture and illuminating tint primes for concealer, eyeshadow or any other products you want to layer over it.
The clean, skin-nourshing ingredients…
We’re really excited about all of the ingredients that are in Bright-Eyed, but the most important one has to be zinc oxide – the one that’s responsible for SPF 40 protection. It’s also composed of non-nano particles, which means that the particles are larger than 100 nanometers and will sit on top of your skin instead of seeping into it. The result? No itching, burning or redness with this eye cream.

The formula also contains South African Resurrection Plant to hydrate and help nourish skin to keep it feeling and looking young — making it the ultimate anti-aging eye cream.
Let’s also not forget about what gives it its eye-luminating power…! A superpowered blend of pomegranate, probiotics, mica and caffeine help brighten and help reduce and mask the appearance of dark circles and puffiness. Bright-Eyed, indeed!
The pink tint…
Just like Zincscreen, Bright-Eyed features a pretty pink tint that helps the 100% mineral formula blend in more easily on a variety of skin tones. The tint is included because when you create a completely mineral-based sunscreen, it’s impossible for the formula to go on clear. In order to minimize the white cast, you need to add something to the formula that helps mask it. The tint works double duty to mask the white residue that can be leftover from 100% mineral SPFs and to provide illuminating effects to the eye area, minimizing the appearance of dark circles.

The step-by-step on how to use Bright-Eyed…
Let’s actually take a step back and talk about when to wear Bright-Eyed… It should be worn after your favorite moisturizer (ahem, Superscreen or Zincscreen!) and before your go-to primer (i.e. Unseen or Mattescreen).
OK, now back to how to wear it. First, you’ll want to squeeze a pearl-sized amount out and warm it up between both of your ring fingers (a little goes a long way, so this amount should work for both eyes!).
Next, lightly dab Bright-Eyed around your eye with your ring finger (you’ll want to use your ring finger because it’s the one that’s most likely going to apply the least amount of pressure). Keep tapping and gently blending it in all around your eye, including your eyelids. You should immediately “Be Bright-Eyed” (and you’ll know exactly what we mean when you try it out yourself!).
Pro tip: We also recommend that you let the formula “dry” for about a minute before you move onto the next step of your routine.
+Have more questions about Bright-Eyed? Leave them in the comments below