Why was Glowscreen created? Let our founder and sunscreen queen, Holly, give you the backstory behind this one-of-a-kind product.
I’m so excited to welcome Glowscreen SPF 40 to the world, especially since we’ve been working on it for over five years. The idea for Glowscreen came to us when our head of PD (and unofficial Glow Queen), Sofia, couldn’t stop obsessing about products that gave her the perfect dewy glow… what if they actually had SPF in them and helped you keep that glow over time!
So, we got to work on actually creating something that would give people that glowing base layer they wanted…PLUS the SPF protection they needed. After creating and testing dozens of formulas, we had found the perfect one.
Our Glowscreen gives you instant illumination and that glowy, fresh-faced, just-got-a-facial look, but the payoff is more than immediate. It also has a collection of hydrating and skin-nourishing ingredients, like hyaluronic acid, B5 and niacinamide, so it packs a serious skincare punch –– all while protecting your skin for the future with SPF 40.
I’ve always been all about creating suncare that not only makes your skin look great today, but also helps protect it for tomorrow. I view it just like my own fitness routine: I love the endorphin rush I get from doing pilates, and I know my body is getting long-term health benefits from it, too.
It makes me smile thinking about when we teased our launch of Shimmershade last year and a lot of you thought we were actually launching Glowscreen. Little did you know that you were pretty close with your guess, and it gave us such positive affirmation that we were going in the right direction here. To me, Glowscreen is truly a win-win product, and I can’t wait to hear what you think… (No, really…just DM or email me! @hollythaggard or email@example.com.)
+Questions for Holly about Glowscreen? Leave them in the comments below!